Cable television has a long history and a bright future ahead of it, as it innovates to compete in a more consumer-focused digital environment. While much has been said about “cable cutters,” the truth is that millions of consumers will continue to use their remote controls to access cable services for years to come.
Cable may have a longer history than you think. The earliest cable ventures had their start in the late 1940s when the very first cable services provided content from the broadcast networks to communities in Oregon, Arkansas, and Pennsylvania.
The next few decades saw cable slowly grow as demand for the service increased incrementally. Eventually, cable proliferation became great enough to make cable TV networks feasible in the 1970s.
Cable television services truly came of age in the 1980s, when conditions were ripe for an explosion of channels and services. Technology, infrastructure, and costs were all at optimal levels to promote the widespread adoption of cable television service by consumers. By 1998, there were more than 170 networks providing content to millions of subscribers in the U.S.
In the late 90s and the new century, cable companies branched out to provide the infrastructure needed to provide quality Internet access to consumers. Today, cable companies have hundreds of millions of subscribers and now offer countless entertainment choices via DVR, OnDemand, and other options. Cable companies are now leading the way in establishing Wi-Fi networks.
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